Mitsubishi Motors has introduced an extensive campaign aimed at promoting road safety in the bustling port city of Chittagong. The initiative, spanning three days and commencing on Tuesday, is focused on instilling responsible driving practices among local inhabitants and fostering heightened public consciousness regarding road safety.
The inauguration of the road safety awareness campaign took place at the premises of GEC Morr Mitsubishi showroom and is set to run until Thursday. Featuring an impressive lineup of Mitsubishi vehicles, including the likes of Mitsubishi Xpander, Mitsubishi Eclipse Cross, and Mitsubishi Outlander, the campaign’s objective is to actively engage the local populace and sensitize them about the utmost significance of adhering to road safety regulations.
Mohammad Fahim Hossain, the Head of Marketing at Mitsubishi, articulated the brand’s unwavering commitment to providing top-tier vehicles to its customer base. He accentuated that Mitsubishi’s ‘Dynamic Shield Concept’ was conceived with paramount emphasis on safety. You can check all Mitsubishi cars in our Mitsubishi Car Price in Bangladesh page or for all car brands follow our Car Price in BD page.
Nonetheless, he underscored that ensuring road safety encompasses a broader spectrum beyond just automobiles. Hussain expressed, “Possessing a high-quality vehicle constitutes only a portion of the equation. A comprehensive grasp of road laws and the steadfast adherence to them is imperative to cultivate a secure driving milieu,” as he commented on the matter.
Highlighting the mounting toll of road accidents attributable to negligence and inadequate awareness, Mohammad Al-Mamun, the operations in charge of Mitsubishi in Chittagong, underscored the pivotal role of education in combatting the escalating rate of road accidents. He asserted, “We hold a firm conviction that by enlightening individuals about pertinent road laws and regulations, we can undeniably contribute to diminishing the frequency of accidents.
The road safety campaign stands as a testament to Mitsubishi’s dedication, not solely in terms of crafting dependable vehicles, but also in terms of advocating for safer roads through active community involvement and education. As the campaign unfolds over the course of three days, it is poised to exert a positive influence on the attitudes and behaviours concerning road safety within the Chittagong resident community.